You searched for: "*"

The results has been filter on Authors containing Michael R. Pratt.
ANA has found 2 results for you, in 118 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Views and experiences of an agency

So far as the innovative sector of the pharmaceutical industry itself is concerned, the paper describes the extent to which various manufacturing companies have developed an international dimension and the broad categories into which they fall in...

Catalogue: Seminar 1981: International Pharmaceutical Marketing Research
Author: Michael R. Pratt
September 1, 1981
×

Citation

Pratt, M. R. (1981a, September 01). Views and experiences of an agency. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/views-and-experiences-of-an-agency


Research papers

Marketing research in the developing countries

The paper outlines various reasons for the increasing interest shown by the pharmaceutical industry in the 'developing' countries. Their population growth, coupled with substantial resources and disposable income, have caused many countries to...

Catalogue: Seminar 1979: The Changing Environment For Pharmaceutical Marketing
Author: Michael R. Pratt
February 1, 1979
×

Citation

Pratt, M. R. (1979a, February 01). Marketing research in the developing countries. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/marketing-research-in-the-developing-countries